Industry

Walmart, Google Team Up to Take on Amazon

Walmart, Google Team Up to Take on Amazon”

The venture, announced early Wednesday, marries Google's hands-free voice activated Google Home program to Walmart's vast network of U.S. stores to allow customers to order groceries and other items to be home delivered through Google Express.

Wal-Mart said it will soon offer its customers the ability to order hundreds of thousands of its products for voice shopping through Google Assistant.

Beginning in late September, Walmart shoppers will be able to do their shopping via the Google Home virtual assistant. And after this connection, it will offer voice-activated shopping.

Though not discussed in either company's blog post, the move is likely a response to Amazon voice shopping via Alexa devices.

Walmart's head of e-commerce Marc Lore wrote in a blog post that the retailer plans to expand the use of voice-activated shopping across its 4,700 stores to "create customer experiences that don't now exist within voice shopping anywhere else".

Читайте также: Ulchi Freedom Guardian 2017 exercise to begin August 21

Walmart and Google plan to roll out more voice shopping innovations in the next year, including the ability to buy groceries via voice and then have them delivered or pick them up at one of Walmart's 4,690 USA stores. To take advantage of this personalization, customers only need to link their Walmart account to Google Express.

The Walmart-Google Express combination is sure to ramp up the rivalry with Amazon. Last year, it bought Lore's start-up Jet.com for $3.3 billion and placed the former Amazon exec in charge of Walmart's USA e-commerce strategy. But it has faced increasingly stiff competition from Amazon, which is a big leader in e-commerce. It is also beefing up its website: Walmart.com now offers more than 67 million products, a 30 percent increase since the first quarter of this year. And previous year, Walmart acquired Amazon competitor Jet.com, paying $3.3 billion. The company is bringing it to an end after three years since its launch.

"That said, I think these will each become more important aspects of Google's revenue model over the long term, in particular as more searches migrate to voice platforms, where transactions may stand in for advertising, and as Google shifts more effort towards local commerce and advertising", he said. And the different clue about this knot is that it will beef up with the voice-controlled speakers. It's also the latest example of how online shopping is forcing tech firms and traditional retailers to pool their resources. "That is well-adapted to voice ordering because a device can recall the preferred brand, size and type, without requiring shoppers to scan through different product listings".

Bonobos is one of Walmart's other e-commerce buys. "Since starting a shopping service in 2013, it has struggled to gather significant momentum".

Walmart joins other major retailers, including Costco, Whole Foods Market, and Bed, Bath & Beyond that are part of Google's shopping and delivery service. Lore also said that the company has even bigger plans for 2018 when it comes to voice shopping.

При любом использовании материалов сайта и дочерних проектов, гиперссылка на обязательна.
«» 2007 - 2017 Copyright.
Автоматизированное извлечение информации сайта запрещено.

Код для вставки в блог



Like this

Latest


24 Августа 2017
Don't Toss Your Eclipse Glasses - Give Them a Second Life Instead
For one , there's another total solar eclipse coming to the US on April 8, 2024 , so if nothing else, you could just keep them. A specialist with Oregon Metro in Portland told Earth911.org that the solar filter lens doesn't belong in household recycling.

23 Августа 2017
Charlottesville City Council Meeting Briefly Suspended Over Protest
Protesters were angered over the city council's decision to allow the " Unite the Right " rally to be held in Charlottesville on August 12.

22 Августа 2017
Trump Initially Peeks at Eclipse Without Eye Protection
However, during an eclipse , you won't necessarily experience pain, but you can still get serious eye damage. But remember that Trump has quite the genes: In 2015, his doctor wrote a letter saying that "if elected, Mr.

22 Августа 2017
Steubenville courthouse shooter identified as father of controversial YSU player
An Ohio judge is hospitalized after returning fire at the man who shot him Monday morning outside a courthouse in Steubenville. Steubenville City Manager James Mavromatis tells our NBC affiliate WTOV that Bruzzese was talking after being wounded.

21 Августа 2017
Tal Afar Facts: Iraqi Forces Launch Assault To Retake ISIS Bastion
It fell to Islamic State during the group's blitz campaign in mid-2014, transforming a city once hailed by President George W. It is surrounded by Iraqi Government troops and Shiite volunteers in the south, and Kurdish Peshmerga fighters in the north.

21 Августа 2017
Police make arrest in deaths of 3 children in Clinton, Maryland home
Williams has confessed to killing all three victims, according to an official statement from the police department . AP added that investigators on the case have not yet disclosed how, or even if, the three girls were related.

21 Августа 2017
EA releases Battlefront II's Starfighter Assault trailer following its leak
A Starfighter Assault demonstration will be livestreamed by EA on Monday, August 21 via Gamescom . Battlefront II's space battles are being made by Burnout developer Criterion.

18 Августа 2017
Bollywood Babe Excited about Prabhas
The movie is said to be an action entertainer and a massive budget of Rs 150 crores has been allotted for the film. Saaho is Prabhas' first movie after he wrapped his five-year commitment to the two part epic series Baahubali .

18 Августа 2017
Million Dollar Lottery Winner Still Out There
Now the jackpot will roll over for the 19th time and will be an estimated $510 million prize, The Chicago Tribune reported . Players may select their own numbers using a Powerball playslip, or they may opt for computer-selected quick picks.

18 Августа 2017
All Trains to Northeast Stopped Till August 20 Due to Flood
The state government has pressed into service 50 rescue teams comprising columns of Army, NDRF, SDRF in the affected districts. State Chief Minister Sarbanand visited South Salmara district yesterday to take stock of the situation.



Recommended